Showing articles for Entrepreneurial Finance category
Be Careful What You Ask For: Fundraising Strategies in Equity Crowdfunding
The so-called “FinTech revolution” is beginning to have a significant impact on the way new companies are financed. In the UK alone, it is estimated that at least 40% of early stage financing is now received via Equity Crowdfunding platforms, where the public (i.e., unaccredited investors, aka the crowd) invest…
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Trademarks in Entrepreneurial Finance
Trademarks are an important determinant of the economic value created by firms. A trademark is a word, symbol, or other signifier used to distinguish a good or service produced by one firm from the goods or services of other firms. Firms use trademarks to differentiate their products from those of…
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