Trademarks in Entrepreneurial Finance
By Entrepreneurial Finance, Fundraising, Chemmanur, Thomas, Rajaiya, Harshit, Tian, Xuan, Yu, Qianqian on Sep 09, 2018
Trademarks are an important determinant of the economic value created by firms. A trademark is a word, symbol, or other signifier used to distinguish a good or service produced by one firm from the goods or services of other firms. Firms use trademarks to differentiate their products from those of…
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